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Claire Cronin, Chief Marketing Officer, Virgin Atlantic

Cronin replaced interim marketing director Emma Harris, who joined Virgin Holidays, to plug the gap after the departure of incumbent Andrew Shelton.

Cronin’s role brings customer experience under the umbrella of marketing for the first time. She joined from Barclaycard, where she was group channels and content director, and chief of staff before that. She has prior travel marketing experience with private aviation firm NetJet.

(Judge: 2018)

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