Brendan Dineen, IBM UK
Brendan Dineen is Director of Portfolio Marketing for IBM in the UK and Ireland. Prior to this Brendan has held a multitude of Marketing Leadership Positions - including CMO for IBM in the UK, Ireland, Netherlands and South Africa - as well as spending two years in New York working at the company's Global Headquarters on Corporate Marketing Strategy.
Outside IBM Brendan also spent two years on secondment to London as Director of 2012 Games - developing and implementing the marketing strategy - that London used to attract additional Foreign Direct Investment as a result of the 2012 Games.
Brendan is also Visiting Professor in Marketing at the University of Portsmouth in Hampshire, where he lives with his wife Sarah and their three children.