Alison Orsi, IBM
Alison is Vice President Marketing, Communications and Citizenship for IBM in the UK and Ireland.
Based in London, she is responsible for the strategy and delivery of IBM’s brand & reputation, and its sales pipeline development and all aspects of go to market strategy and execution.
Alison is a member of the IBM Global marketing leadership team, and a marketing ambassador for IBM.
Alison has held marketing positions at IBM for over 20 years, including local and regional roles, covering a range of products, services and customer sets.
(Judge: 2016, 2015, 2014)