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On 12 June 20919, in London, we celebrated the achievements of our remarkable industry at the very first Marketing Society Brave Awards. Huge congratulations to our winners. They stood out amongst stiff competition by seeking out creative solutions, taking risks and making a real difference. A special shout out to Nationwide for picking up the top prize and to our Bravest Marketing Leader, Mars' Mitch Oliver, whose touching acceptance speech had the whole room on their feet.

Our 2020 Brave Awards will be opening soon (16 Oct) so you should begin to start thinking about putting together your entries now. More information to come on our 2020 awards very soon.

Key dates

Entries open - 16 Oct 2019
Entry deadline - 14 Feb 2020
Awards night - 10 June 2020



Mitch Oliver, Mars

Chocolate marketing’s attempts to stand-out with wacky, saccharine or objectifying campaigns has –somewhat paradoxically – led it down the path to homogeneity. Then Michele Oliver came along and made it socially conscious, taboo-busting and yet funny. That takes a brave marketer. Oliver has propelled Mars’s marketing in that direction, producing advert ising that tackles issues including sexuality, disability, race, age and gender.


Katie Laviolette, Akzonobel

Arriving in the UK from Canada to broaden her marketing career Katie Laviolette joined Akzonobel quickly gaining the respect of her internal and external customers.

Her breadth of experience across product, communications and customer marketing has equipped Katie to influence with authority and credibility.

She has delivered efficiencies through skillful negotiation with agencies and suppliers and increased brand health metrics for virtually every brand she has worked on.

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